The Baby Method
This Privacy Policy describes how The Baby Method (“we”, “our”, or “us”) collects, uses, and discloses your information when you access or use www.thebabymethod.com (the “Site”) and any related services, features, content, or applications (collectively, the “Services”).
This Privacy Policy applies to the processing of Personal Data that we collect when you use our Services.
Personal Data: Any information that can identify you as an individual
Processing: Collection, use, storage, and sharing of that data
This policy also covers Personal Data shared with or by our partners. It does not apply to third-party services we do not control. You should review those policies separately.
If you are located in the UK or EU, you may have additional rights under the General Data Protection Regulation (GDPR).
We collect Personal Data when you provide it, including:
First and last name
Email address
Billing postcode and/or country
If you provide information about others, you confirm you have permission to do so.
Payments are processed via Stripe.
We do not store full payment details
Stripe handles all payment data securely
You should review Stripe’s policies separately.
We may receive data from:
Social media platforms (e.g. login integrations)
Advertising partners
Analytics providers
This may include profile data, engagement behaviour, and referral sources.
When you use our Services, we automatically collect:
IP address
Device and browser information
Pages viewed and time spent
Click and usage data
Transaction details
Cookies and tracking data
We use cookies and similar technologies to:
Recognise your browser
Improve performance
Analyse usage
Personalise content
Deliver advertising
Essential: Required for core functionality
Functional: Store preferences
Analytics: Understand usage
Advertising: Deliver relevant ads
You can control cookies via your browser settings. Disabling cookies may affect functionality.
We use Personal Data to:
Provide and operate the Services
Communicate with you
Process transactions
Deliver digital products and content
Improve our platform
Provide support
Prevent fraud or misuse
Comply with legal obligations
Send updates, offers, and marketing
We process data under the following bases:
To provide Services you request, including:
Account creation
Payment processing
Service delivery
To:
Improve services
Prevent fraud
Market products
Provide support
Where required, we rely on your explicit consent (e.g. marketing emails).
We may share Personal Data with:
Payment processors (e.g. Stripe)
Analytics providers
Hosting providers
Email and marketing platforms
Customer support providers
We may also share data:
When required by law
To prevent fraud or abuse
During a business sale or transfer
We do not sell your Personal Data.
We retain your data:
While your account is active
As required to provide Services
As needed for legal or financial obligations
Afterwards, data may be anonymised or deleted.
We use appropriate technical and organisational measures to protect your data.
However, no system is completely secure. You are responsible for maintaining the security of your account credentials.
We do not knowingly collect data from individuals under 16.
If such data is identified, it will be deleted.
You have the right to:
Access your data
Correct inaccurate data
Request deletion
Withdraw consent
Request data portability
Object to processing
Restrict processing
Lodge a complaint with a regulator
To exercise these rights, contact: hello@thebabymethod.com
The Baby Method
71 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email: lottie@thebabymethod.com
We may update this Privacy Policy periodically.
Changes will be posted on this page or communicated via email. Continued use of the Services constitutes acceptance of the updated policy.